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Strategic Communication (6)

Rx on What to Wear

Monday, 20 February 2012 21:41
Written by Kelly Ferrara

How much money is spent on media training each year to make sure messages are delivered with intent, passion and clarity? I have no idea. How many times have you seen the message get distorted completely because of the messenger? This fun video reminds you of ways to keep your viewers focused on your message, and not end up distracted by the messenger.

Rx on Branding Internally

Wednesday, 18 January 2012 00:00
Written by Kelly Ferrara

Brand strategies start with a clear understanding of who your audiences are and what moves them. Be careful not to make the mistake of overlooking your internal audiences of employees, contractors, vendors, and suppliers.

SCRx Video Series - Introduction!

Tuesday, 15 November 2011 00:00
Written by Kelly Ferrara

It’s been pretty quiet on my blog for a while – and it’s about to get noisier! Please click in and check out the intro to the new StratCommRx video blog series. More posts will follow – about twice a month. Enjoy, and let me know what you think!

Cheers,

Kelly

StratCommRx Video Blog Series

Hi, Salukis!
RX on Presentation Skills - New
Rx on What To Wear
Rx on Branding Internally
Rx on the ABCs of Strategic Communications
Welcome to our Video Blog Series!

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StratCommRx Blog

Rx on Branding Internally

Branding strategies tend to focus on external audience, here are our thoughts on one of your more important audiences for branding - your... Read More

Intent!

I spent this past weekend at Make An Impact LIVE with Dr. Mollie Marti and her team in Chicago. One of the many things I took... Read More

Kitchen Sink Marketing

Let’s face it, marketing is challenging. Especially when you subscribe to Kitchen Sink Marketing. Kitchen Sink Marketing, to... Read More

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