Tag Cloud
Marketing (2)
Kitchen Sink Marketing
Saturday, 09 October 2010 00:00
Written by Kelly Ferrara
Published in Marketing
Let’s face it, marketing is challenging. Especially when you subscribe to Kitchen Sink Marketing. Kitchen Sink Marketing, to this writer, is the art of pushing everything you have to say about your product, service or company into every piece of marketing you produce. Is there someone who may see your…
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Be Short and Belong
Tuesday, 16 March 2010 00:00
Written by Kelly Ferrara
Published in Marketing
William Shakespeare said it best – “Brevity is the soul of wit.” Say what you want to say and get on with it. “Be short and belong” is my 2010 way of endorsing brevity in the socialsphere. From my vantage point (17 years of experience as a professional communicator, 11…
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